Norevo

Launched in 2018, the IRC seeks to overcome the social & biodiversity challenges in the Carnauba value chain, and so does Norevo.

Piauí and Ceará in the north-eastern region of Brazil are part of the country’s most impoverished regions, with a lot of Carnauba production taking place. The land suffers from degradation and a poor local species and habitat management. Workers have spoken about long and excessive hours and the existence of labour exploitation, which is however not limited to the Carnauba sector only.

Compared to former times, workers have already witnessed improvement. Yet, some workers still do not receive minimum wage, have limited training and there sometimes is a lack of first aid equipment in the field. Nonetheless, the health and safety have improved with the distribution of personal protective equipment and some training for machine operators.

With 95% of Carnauba powder and wax being produced in Piauí and Ceará as well as 100.000-200.000 workers involved, Norevo has at heart to help improving Brazil’s current situation in order to secure a sustainable and fair Carnauba production.

To do so, Norevo supports and participates in the IRC, which promotes collaboration for human rights and biodiversity practices in the Carnauba supply chains in Brazil, in line with the Union for Ethical Biotrade (UEBT) requirements. The aim is to support Carnauba processing companies in improving workers’ living and working conditions. Apart from Norevo, Brazilian and international actors, the government and civil society institutions are taking part. Being a member, one must commit to certain obligations, e.g. not to be on the government’s list of slave labour companies, provision of traceability, or annual third-party verifications. And the results can already be seen: the IRC has achieved progress in form of presentations at international events, dialogues with local governments, collaboration amongst the IRC members as well as improvement in the supply chain practices (e.g. training or traceability).

Find more info here: IRC Case Study Carnauba